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Mayyil brand and digital strategy for fast-casual F&B in London and UAE
22 Jul
Case Study

Mayyil: Brand & Digital Strategy for a Fast-Casual Concept in the UK

  • August 29, 2025
  • By author-avatar admin
Client: Mayyil Location: London, UK Industry: Fast-Casual Food & Beverage (Lebanese Cuisine) Scope: Brand Strategy, Digita...

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Hand sketching ideas on glass board during brand concept development
15 Jul
Article

Brand Concept Development: From Idea to Strategy

  • September 17, 2025
  • By author-avatar Nathalie Eid
The essential first step for startups & SMEs with a big idea. Through years of experience across global markets and industries, we...

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Map of the Middle East showing Saudi Arabia, UAE, and Egypt
02 Jul
Article

Expanding into the Middle East: Building Your Culture-Proof Strategy

  • August 29, 2025
  • By author-avatar Nathalie Eid
Expanding into a new market is never just about logistics. It’s about people - how they think, what they value, and how they connect. N...

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A Table brand logo for case study on brand and digital strategy in Dallas USA
14 May
Case Study

A Table: Brand & Digital Strategy for Meal Delivery Service in the USA

  • August 21, 2025
  • By author-avatar Nathalie Eid
Client: A Table Location: Dallas, Texas Industry: Meal Delivery Service Scope: Brand Strategy, Digital & Content Strategy ...

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Fifteen O Five Studios brand & digital strategy case study thumbnail
22 Apr
Case Study

Fifteen O Five: From Social Creators to a Full-Scale Production House

  • August 29, 2025
  • By author-avatar Nathalie Eid
Client: Fifteen O Five Studios (1505) Location: Dubai, Beirut, Riyadh Industry: Film Production & Creative Studio Scop...

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